Services
Get found. Get chosen.
Building something great is half the job. The other half is making sure the people who need it can find it — on Google, in the app stores, and everywhere your customers spend time. I consult on the whole loop, and because I'm an engineer, I can implement the fixes too.
The services, in plain terms
Search engine optimization (SEO)
For showing up on Google when customers search for what you do — instead of watching them find a competitor.
Rankings come from a healthy site and content that answers real searches. I handle the technical side — page speed, Core Web Vitals, metadata, structured data — and the strategy side: what to write, which searches to target, and how to win local results with your Google Business Profile.
Example: a local service business that ranks for “near me” searches in its city, on a site that passes Google's speed and page-experience checks.
App store optimization (ASO)
For mobile apps that need to be discovered in the App Store and Google Play, where most installs start with a search.
Store listings are their own search engine. The right title and keywords get you surfaced; screenshots, preview copy, and a ratings strategy turn browsers into installs. I audit your listing, fix what's holding it back, and set up a loop for reviews and updates.
Example: an app whose store page finally explains — in the first two screenshots — why someone should download it.
Analytics & measurement
For knowing which channels actually bring you customers, so you spend time and money on what works.
Marketing without measurement is guessing. I set up analytics, Search Console, and conversion tracking so you can see where visitors come from and what they do. Then I translate the dashboards into plain English: what's working, what isn't, and what to try next.
Example: discovering that half your leads come from one blog post — and doubling down on it.
Social & content distribution
For staying in front of your audience consistently without hiring a full-time marketer.
One good piece of content can become a week of posts if you have a system. I help you build that system — what to post, where, and how to automate the repetitive parts. I built SocialsGenie, an AI platform that manages social media across 10+ networks, so this is home turf.
Example: a founder who records one video a week and shows up daily across every channel that matters.
How an engagement works
01
Audit
I look at how you show up today — search, stores, analytics, socials — and find what's costing you customers.
02
Plan
You get a prioritized list: the fixes worth doing, in order of impact, with honest estimates.
03
Build & fix
I do the work — technical fixes, listings, tracking, systems — not just a report you have to hire someone else to act on.
04
Measure
We watch the numbers move and adjust. Distribution is a loop, not a one-time project.
Have a project in mind?
Tell me about it — text is fastest. I reply within a day.